Narrative and messaging case studies
Strengthening education communications in a changing policy landscape
How we helped teachers' union NASUWT to boost its influencing powers through a powerful refresh of its comms strategy.
Press and PR Policy and public affairs Narrative and messaging Strategy
A member comms and engagement plan for a trade union
How we worked with members, reps and staff to create a membership comms and engagement plan for train drivers' union, ASLEF.
Data and Insights Audience engagement Narrative and messaging Brand and positioning
A brand refresh and marketing plan for a teachers' union
How we worked with members, reps and staff to refresh the brand and develop a marketing plan for teachers' union, NASUWT.
Brand and positioning Brand design Marketing Narrative and messaging
Crafting words with confidence via Agenda's writing workshop
Enhanced skills and increased confidence were among the outcomes of this writing workshop for an international housing non-profit.
Narrative and messaging Training
A short film about the lives of aid workers in Gaza
How do you make a film when you can’t directly access the people or places the film is about? This was the challenge we faced when asked by Medical Aid for Palestinians to make a short film about the lives of their aid workers in Gaza.
Narrative and messaging Campaigning / lobbying Digital Fundraising Brand and positioning
A press and PR strategy for a health union’s ballot then industrial action
How we took the Society of Radiographers from a low media profile to the Today programme in three weeks.
Press and PR Narrative and messaging Campaigning / lobbying
A member recruitment and retention plan for a professional association
How we analysed current activity and researched members’ needs to create a plan for the Association of Pharmacy Technicians (APTUK)
Narrative and messaging Data and Insights
New ways of engaging key audiences for an evidence centre in Wales
How we developed and implemented an engagement plan to extend reach with the Welsh government and public bodies; the research community; think tanks and other policy influencers.
Data and Insights Narrative and messaging
Shared learning across NHS anchors to tackle health inequalities
How we created a brand strategy, website and communications plan for a new learning network for the NHS
Digital Brand design Narrative and messaging